July 13, 2020
Will Travis is creative industry leader and a respected global brand builder. Over his 27 years of business, he has launched six businesses, navigated teams of 2,000 plus creatives, won hundreds of global creative awards and sold two of the world’s leading and largest creative agencies (Attik and SidLee) to global multinational holding companies (Dentsu and Hakuhodo), where he took CEO roles since 1998. He is the founder and owner of leadership transformation consultancy Elevation Barn, located in the USA and Asia and his consultancy group, Anderson Short, guides brands in design thinking and communication campaigns for good. Will has worked building the brands of many global celebrity figures and worked shoulder to shoulder with leaders transforming and launching their brands at The North Face, NIKE, Adidas, Apple, Toyota, BlackRock, Intel, Coca Cola, Ford, MetLife, AT&T and Facebook. Will sits on the board of Sylvia Earle’s ocean conservation charity Mission Blue, BlackHorn Ventures and HatchExperience and is a silent partner of Commercial Creativity conference C2 International.
Throughout his career, Will has paralleled his passions for creative excellence with global exploration and adventure, summiting several of the worlds highest mountains in Antarctica and Russia, motorbiking with The Dakar Rally in Brazil, Chili and Argentina and traversing the 18,000ft Ladakh Pass over 5,000miles in northern India by bike. He has travelled through 62 countries, lived in Europe, USA, Canada and Asia since leaving the UK in 1995. He looks at every day as an opportunity to live life to the fullest, which he tries to spend with his four magical children and amazing wife (just in case she reads this!).